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RHStv Expands Sports Media Ecosystem to Elevate Local, Collegiate, and Emerging Sports

Regional streaming network brings professional production, distribution, sponsorship, and monetization to athletic organizations left behind by traditional broadcast. 
 

RHStv and Red House Streaming are expanding their sports media ecosystem, providing athletic organizations, schools, leagues, tournaments, governing bodies, and emerging sports properties with professional production, streaming distribution, audience growth, sponsorship opportunities, and new revenue-generating platforms.

As traditional broadcasters continue to focus on major professional leagues, many local, youth, collegiate, and niche sports remain underserved despite highly engaged fan bases and strong community support. RHStv is focused on changing that — giving organizations access to the same caliber of production, distribution, and monetization opportunities typically reserved for larger sports properties.

“Some of the most passionate sports communities in the country exist outside of traditional television coverage. Our goal is to provide those organizations with a platform that helps them grow their audience, attract sponsors, engage their communities, and create sustainable revenue opportunities.”

— Kurt Heitmann, CEO, CP Communications, Red House Streaming & RHStv

A Growing Sports Portfolio Already in Motion

RHStv’s sports programming is already reaching audiences nationally and internationally. The company serves as production and streaming partner for Nathan Benderson Park, delivering coverage of premier rowing events including national championships, conference championships, collegiate competitions, and major regattas to viewers across the country and around the world. The network has also generated more than one million views surrounding Division I baseball programming and sports-related content — demonstrating growing demand for professionally produced collegiate and regional athletics coverage well beyond local markets.

RHStv also broadcasts Star Fight Productions Boxing, a live combat sports series filmed at the legendary OCC Road House in Clearwater, Florida. The series showcases rising boxing talent from across the Southeast and combines professional production, streaming distribution, sponsorship opportunities, and real-time fan engagement through RHStv’s interactive live chat experience.

More Than a Livestream — A Full Sports Media Platform

These partnerships reflect RHStv’s broader mission to give underserved sports more than event coverage. Participating organizations gain access to professional multi-camera live production, Connected TV and streaming distribution, video-on-demand libraries, sponsorship sales support, advertising inventory, pay-per-view monetization, merchandise sales integration, athlete and coach feature content, social media amplification, highlight and promotional clips, interactive live chat, and long-term content discoverability — all under one platform rather than stitched together across multiple vendors.

The initiative is focused on a wide range of sports and athletic categories: from pickleball, rowing, baseball, softball, volleyball, lacrosse, and martial arts to combat sports, youth athletics, high school and private school programs, club sports, and emerging niche sports communities that have historically had no path to professional-quality broadcast coverage.

Pay-Per-View Capabilities Coming to Major CTV Platforms

Beginning in August, RHStv’s expanded pay-per-view capabilities will become available across major Connected TV platforms including Roku and Amazon Fire TV — creating new opportunities for sports organizations to monetize premium events on the largest screen in the home and reach audiences well beyond their immediate community.

“We believe local and emerging sports deserve more than a livestream. They deserve a platform. Our goal is to help organizations grow their audience, attract sponsors, create new revenue opportunities, and build stronger communities around their sport. By combining professional production, Connected TV distribution, merchandising, sponsorship activation, and interactive features like live chat, we’re creating a more engaging experience for athletes, families, and fans while helping sports organizations thrive both on and off the field.”

— Larissa Stanley, VP of Marketing & Red House Streaming Operations, RHStv

Actively Seeking Sports Partnership Opportunities

RHStv is actively seeking partnerships with athletic associations, private schools, colleges, tournament operators, sports governing bodies, leagues, and event organizers looking to expand their reach and unlock new revenue opportunities through streaming, sponsorship, advertising, commerce, and audience development. RHStv has surpassed six million views since launching in February 2023 and continues to grow across Connected TV and digital streaming platforms.

 

About CP Communications, Red House Streaming & RHStv

CP Communications is the parent company behind the RHStv media ecosystem. Red House Streaming serves as the production and marketing engine — providing end-to-end video production, multi-platform distribution, digital advertising, social amplification, and public relations services. RHStv is the streaming network, available on Roku, Amazon Fire TV, Apple TV, Samsung Smart TV, web, and mobile, delivering original programming and branded content to local, national, and international audiences. Together, the

three entities operate as an integrated media platform serving businesses, nonprofits, tourism organizations, and content creators.

Media & Partnership Inquiries:

Larissa Stanley

VP of Marketing & Red House Streaming Operations

CP Communications | Red House Streaming | RHStv

https://www.rhstv.com

info@redhousestreaming.com

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